What a Bootstrapped Business Owner Knows

When you have the cash to throw at a problem, it's really tempting to just spend the money and get it done. But there's a big problem with the beliefs created by having all the money you “need.”

A bootstrapped business is more likely succeed than an angel or venture capital invested business – period. And there's good reason for that. It's called being blinded by abundance.

There's something a bootstrapped business owner knows that an invested business owner doesn't. Actually, two things.

The first key bit of knowledge is where to get the most bang for their buck. A bootstrapped business owner not only has to find the best value out of necessity, but they're more creative about their solutions – which usually means they come up with a better solution.

Secondly, a bootstrapped business owner has to be really selective about where he invests in his business. He has taken a long hard look at his business and knows where the snowball begins – he knows the key areas of focus that will help his business grow by leaps and bounds.

Having too much money is a disability. However, if you're out there looking to get your business invested, don't think you're doing the wrong thing. Instead, just take a moment to figure out what a bootstrapped business owner knows before you spend even one thin dime.